“In the absence of clearly-defined goals, we become strangely loyal to performing daily trivia until ultimately we become enslaved by it.” Robert Heinlein
Do you spend more time working in or on your business? If you don’t spend time on your business you may not have to worry long about working in it! A professional sports team would not dream of walking on the field without a pre-determined game plan/strategy. You should not dream of running your company without doing the same!
Where to start?
When I conduct a strategic planning session for a company it is staggering how much clarity and direction they walk out with from a few hours of thinking strategically about their business!
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